Southwest Airlines- The Worst Bar Ever

We put up with a lot when flying. Things we would never put up with anywhere else.

So to prove this, Southwest made a bar that treated you the same way other airlines treat you when you fly with them. And we called it The Worst Bar Ever.

Client: Southwest Airlines

Agency: GSD&M

ECD: Bill Bayne

CD: Rusty Broome & Verenice Lopez

AD: Astrid Michelson